LAS VEGAS–America First Credit Union said it has entered into an “expansive partnership” with the soon to be Las Vegas Raiders of the National Football League.
Currently the Oakland Raiders, the team is moving to Las Vegas effective with the 2020 season.
The Riverdale, Utah-based credit union, which has a sizeable presence in Las Vegas and other sports teams tie-ins, said the partnership will include AFCU being named as the Raider’s exclusive credit union and official debit card partner as well as the introduction of a charitable donation component and a community outreach program to support local small businesses.
“The Raiders and AFCU are both committed to excellence,” said AFCU president and CEO John Lund. “We both are dedicated to engaging, growing, and supporting the community. This collaboration is the start of a long partnership that will strengthen our entire community.”
The Raiders partnership includes a program to support small business owners in Las Vegas. More details about the program will be released as the inaugural season in Las Vegas approaches in 2020, the credit union said. The relationship also includes a charitable effort termed First Down for the Community where each Raiders first down during the preseason and regular season results in a donation from the America First Foundation to the Raiders Foundation.
The $11.2-billion America First said the partnership will begin this month, but goes into effect when the Raiders begin playing their home games at the new Allegiant Stadium in Las Vegas in 2020.
The credit union did not reveal the cost of the partnership.
Other Sports Tie-Ins
In addition to the Raiders partnership, America First also has tie-ins with Vegas Golden Knights of the NHL; the Las Vegas Aviators, the AAA affiliate of the Oakland Athletics of MLB at the new Las Vegas Ballpark and the Las Vegas Lights FC.