MILWAUKEE, Wis. – Corporate Central‘s annual meeting video, iCreditUnion, has won a 2019 Diamond Award for excellence in marketing achievement in the credit union industry from the CUNA Marketing and Business Development Council.
The video was developed as a tribute to credit union employees and all the good they do for members, families, and communities. Through a series of member and staff testimonials, iCreditUnion shows the profound and positive impact credit unions have on people’s lives, Corporate Central said.
“Credit unions are more than financial institutions,” said Chris Felton, president/CEO, Corporate Central. “We are providers of financial well-being for millions of people. We give people hope. We educate in financial literacy. We’re financial advisors, as well as providers of financial peace-of-mind. For many people, credit unions are literally a lifeline. We created this video because we wanted credit union employees to know just how significant their work is. We wanted to celebrate the remarkable difference they make.”
The iCreditUnion video was a winner in the Credit Union Association/League or CUSO Marketing category. It was created by Credit Union Story, a division of Milwaukee-based Burton Karstedt Advertising/Marketing, Inc., specialists in credit union marketing.