Equifax Launches 'Household Direct'

ATLANTA—Equifax has launched "Household Direct" (HD), a suite of solutions designed to offer additional options for financial institutions adapting their marketing practices to their shifting internal compliance practices. Developed by Equifax's IXI Services division in response to feedback from financial institution customers, the HD versions of IXI products offer clients the high performance of traditional IXI marketing products while avoiding use of data components that may not fit some institutions' enhanced internal compliance practices, the company said. HD versions of several of the most widely-used IXI financial capacity measures will be available, including WealthComplete HD, Income360 HD, Discretionary Spending Dollars HD and Discretionary Spending Index HD.

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Copyright Year: 2019
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