Growth is a special challenge for Credit Unions.  Membership growth must be accompanied by a commitment to increased core product and service penetration to translate into profitable growth.  Membership growth can be a numbers game.  Successful financial growth is about developing brand loyalty by delivering on service promises.  The team at understands the connection between marketing, operations and profitability and the need to build the brand internally among service providers in addition to external branding. We have worked with over 100 credit unions and credit union service organizations in marketing, branding, rebranding, assessments and name changes in 32 states, Canada and 3 international credit unions since 2000.

For proven experience and documented results contact Paul @ or call 202-320-5759.

Paul J. Lucas